What is interesting about this map (click on image above to visit interactive version) is not what it shows but what it doesn’t show. In this case it is most of the world. The entire African and South American continents are missing. This obviously directly related to the level of investment in the Winter Olympics which in turn, I suspect, is driven by the wealth of the nation and its political interest in winter sports- the latter perhaps ruling out many hot countries! Despite this, I think the map above is a powerful reminder that more needs to be done to create the truly global and inclusive event that the Winter Olympics claims to be.